Philly’s Phinest Awards
As a result of recent program updates, we have decided to extend the entry deadline for SMPS Philadelphia’s MCA to Wednesday, December 16 at 1pm. Thank you for your support of and participation in our awards program. We look forward to unveiling our winners in January!
After a successful inaugural year, SMPS Philadelphia is proud to announce our call for entries in our Second Annual Marketing Communication Awards program.
SMPS Philadelphia’s Marketing Communications Awards is a local marketing awards program modeled on the SMPS Headquarters program of the same name.
This is an opportunity for A/E/C marketing professionals from throughout the Philadelphia metropolitan region to be recognized for their contributions to their firm and its success. There are more than 20 categories that you can submit for and showcase the pieces you have worked on over the past year.
In addition to local recognition, submissions will receive feedback from judges on their entries in time to submit to SMPS Headquarters MCA competition. Winners of the ‘Best in Show’ and ‘People’s Choice’ categories will be eligible to receive the SMPS Headquarters MCA entry fee for their submission (up to $330).
2016 is truly a time to shine for SMPS Philadelphia as SMPS Build Business, our national conference, will be in Philadelphia in August 2016! We want SMPS Headquarters and our peers from around the country to see the level of marketing excellence we know exists in the Philadelphia A/E/C Community.
Entries Due: Wednesday, December 16, 2015 at 1pm
Category, Best in Show & People’s Choice Award Winners Announced: Wednesday, January 27, 2016 (Details TBD)
Please Note: Firms submitting entries must have an office within SMPS Philadelphia’s regional area, which includes the Philadelphia Metro Area, southern New Jersey, Delaware and the Lehigh Valley.
Materials completed between January 1, 2014 and November 30, 2015 will be accepted for the SMPS Philadelphia Chapter 2016 Marketing Communication Awards competition.
Previous National MCA award winners are not eligible. Winners are not guaranteed in every category.
12/01/15 Updated Information: As previously stated, SMPS Philadelphia’s Marketing Communication Awards (MCA) follows the same criteria as SMPS Headquarters to simplify and encourage submittals to both Awards programs. Recently, SMPS Headquarters unveiled their 2016 MCA awards program and included modifications to the entry format. Be advised that the Submittal Requirements, Category Definitions, and Entry Questionnaire (formerly known as the Clarification Statement) should be reviewed carefully to note any updates. Please take care when completing your submission as the judges will be evaluating your responses based on the updated materials.
SMPS Philadelphia’s MCA does not require an online entry registration, as specified in the 2016 Headquarters criteria. Please download the SMPS Philadelphia Award Entry Form and List of Categories here to include with your submission.
SMPS Philadelphia Award Entry Form: Award Entry Form & List of Categories
SMPS Headquarters Submission Requirements: 2016 Revised Requirements
SMPS Headquarters Category Definitions: 2016 Category Definitions
SMPS Headquarters Entry Questionnaire: 2016 Entry Questionnaire
All other Headquarters criteria should be followed. Additional information on the SMPS Headquarters MCA can be found here: : http://www.smps.org/mca/
JUDGING AND AWARDS
Who Are the Jurors?
Jurors are selected for their expertise in marketing, communications and the design and building industry. Entries in each category will be evaluated by a panel of two or more jurors representing the A/E/C industry, design professions, and/or clients. Feedback identified by the jurors are provided to all entrants upon request, along with copies of their score sheets.
Judging Criteria and Scoring
All entries will be evaluated using the following point system:
Marketing Objectives – 10 points
Content Messaging – 10 points
Content Deliverables– 10 points
Results – 10 points
TOTAL POINTS: – 40 points
Awards will be given only if the entries meet all the necessary criteria. Jurors’ decisions are final. Winners are not guaranteed in every category.
Category Award winners will be announced at the SMPS Philadelphia Chapter Philly’s Phinest Marketing Awards to be held on January 27, 2016. Location/Time TBD.
First-place winners in all categories will be considered for the Best-in-Show award by our jurors. The winner will be announced during the SMPS Philadelphia Chapter Philly’s Phinest Marketing Awards.
People’s Choice Award
All category winners are eligible for the People’s Choice Award. Winning entries will be displayed during the SMPS Philadelphia Chapter Philly’s Phinest Marketing Awards Event. Attendees will be invited to vote for their favorite entry. The winner will be announced and recognized during the Philly’s Phinest Marketing Event.